New Podcast: Case Study with Executive Director, Amy Fass
So appropriate that I launch this Case Study Podcast on Valentine’s Day! Because I just LOVE this client!
On this month’s podcast, you’re hearing straight from Amy Fass, Executive Director of SHOES That Fit. I’ve loved every minute working with Amy and her team! Amy and I even discovered our enneagram numbers together so you know there's a bond!
You can listen on Apple Podcasts HERE.
“Having worked in higher education fundraising for years and having done my own consulting work, I knew what I didn’t want in help. When I reached out to Sherry, I was looking for a thought partner. At the time we had a very small staff, and despite raising millions, the pressure was on me, and I was exhausted. I saw one of your podcasts and you clearly described our organization’s problem to a T and then articulated where we needed to go. I wanted somebody who could help me dig down and put a program together, bring on more staff, and raise more unrestricted support. I needed my team to learn how to ask for general-operating support so that we could scale and support more kids. What’s amazing to me is that now we’re having different conversations with our donors. They’re responding generously and growing their gifts from hundreds to thousands. The methodology Sherry taught us is both relationship and business focused. For the first time in a couple of years I feel like I can breathe! It’s great to feel like the work is going on and I’ll be pulled in when I'm needed by the staff. Now, the machine is running, and I can focus on larger growth opportunities."
- Amy Fass, CEO and Executive Director of Shoes That Fit
Here’s a snapshot of what you’re going to hear from this amazing leader today:
[2:50] Amy’s fundraising journey and what she encourages young people to do.
[5:15] Who is Shoes that Fit as an organization? She wasn't kidding when she said it's a simple solution to a complex problem. Hear why this organization is focused on shoes.
[9:25] What the last few years of extreme growth have looked like. Spoiler....They grew by MILLIONS. Hear how they stayed focused individuals and what it meant when people showed up during the pandemic.
[13:15] Hear why Amy reached out me when she need to start securing more unrestricted revenue to invest in overhead.
[18:00] How has her growing development team made shifts from transactional to relational fundraising and investment-level conversations?
[19:09] How have Shoes That Fits' donors been responding to investment-level conversations?
[20:40] How has Amy’s CEO role shifted now that she’s grown her development department? You know I took a deep breath when she said, "I feel like I can breathe."
[21:30] What shifts have the board made in coming alongside Amy in this growth?
[23:15] Hear Amy share what surprises came out of our work together!
🔗Connect with Amy here and check out her book here.
👂To listen to the episode in its entirety, go here.
Whenever you’re ready, here are THREE things you can do next:
👣 Follow me on LinkedIn here where I share the same lessons I teach my clients about attracting larger gen-ops dollars and adding 7-figures + to their bottom line.
🍎 Read my GUIDE! THE TRUTH ABOUT GIVE/GETS :: Top 5 Reasons Your Board’s Give/Get Is Leaving Thousands (Sometimes Millions) on the Table. See how limiting board members to the Give/Get model restricts gifts and keeps your staff from reaching their full fundraising potential. Here to get it.
📈 Work with me to scale your org's revenue by 2-5X and fund your organization’s Strategic Plan // If you’re a business-minded CEO already raising MILLIONS but need to diversify revenue and secure more general-operating dollars to invest in growth, you can apply to work with me here.
