4 Critical Traits that Attract Nonprofit Donors on LinkedIn

Nonprofit GrowthDevelopment
Written By Sherry Quam Taylor
Image of a work area with an open laptop, an open notebook with pen, a tea service, and some flower cuttings in water

I talk to dozens of nonprofit leaders every month and nobody seems to know how to use LinkedIn to attract donors. And perhaps the even bigger problem?

 

Their teams are using LinkedIn to sell tickets, gather raffle items, and recruit 5K participants. That’s for your grassroots donors on Facebook…not LinkedIn.

 

LinkedIn is your professional network filled with the potential for mid- and major-level donor relationships - individuals, family foundations, and corporations. It's the top of the donor pyramid work.

 

And how do we start and build relationships with mid- and major-donors at the top of the pyramid?

  • 🔗Through human interactions.

  • 🔗Through thought leadership.

  • 🔗Through brand visibility.

  • 🔗Through consistent trust building. 

Not through transactions.  

 

Show donors WHY they should give to your mission and WHY you are the experts they should give their money to. 

And do this every day. 

 

My nonprofit clients who do? Are attracting five-, six-, and seven-figure gifts on LinkedIn.

Whenever you’re ready, here are THREE things you can do next:

👣 Follow me on LinkedIn where I share the same lessons I teach my clients about attracting larger gen-ops dollars and adding 7-figures + to their bottom line. 

🍎 Read my GUIDE! THE TRUTH ABOUT GIVE/GETS :: Top 5 Reasons Your Board’s Give/Get Is Leaving Thousands (Sometimes Millions) on the Table. See how limiting board members to the Give/Get model restricts gifts and keeps your staff from reaching their full fundraising potential. Here to get it.

📈 Work with me to scale your org's revenue by 2-5X and fund your organization’s Strategic Plan // If you’re a business-minded CEO already raising MILLIONS but need to diversify revenue and secure more general-operating dollars to invest in growth, you can apply to work with me here.

Sherry Quam Taylor

Sherry Quam Taylor works with business-minded Nonprofit CEOs whose Strategic Plans require expansive budgets and larger amounts of general-operating revenue for growth. To become investment-level ready, Sherry helps leaders see their revenue potential and helps them see what may be blocking donors from giving in this way. Sherry’s clients know how to attract larger donors by solving the funding challenges at the root of the issue.

As a result of learning her methodology, Sherry’s clients become sustainable, diversify revenue, and know how to add significant amounts gen-ops revenue to their budgets. But mostly, their development departments and board have transformed into high-ROI revenue generators – aligning their hours with relational dollars and set free from the limitations of transactional fundraising.

Sherry attributes the success of her business to her passion for modeling radical confidence to the future CEOs in her house - her two college-aged daughters.

https://www.QuamTaylor.com
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