Invest Deeply in Your Nonprofit Team, Then Your Board Will Follow
I’m going to give you two pieces of advice that might sound contradictory.
ONE: All board members need training to understand their role in fundraising (especially pipeline work).
TWO: Nonprofit fundraising staff shouldn’t wait for their board when it comes to fundraising. Go build your pipeline.
See, those feel contradictory. But, both are true at the same time.
You see, there’s often a hesitancy among some of the fundraising teams I work with. I guess I’d describe it as actively waiting.
It’s tempting to believe your board will eventually figure it out or that time will take care of it for you…but that rarely happens and at the end of the day they’re not experts at fundraising.
Should we equip the board to resource your organization? YES - It’s their job as board members.
Should we wait for our pipeline to grow until this occurs? NO - There's plenty of fundraising work the team can do themselves.
Last thing I’ll say to CEOs about this today: Have you equipped your fundraising team with the skills and knowledge to build a 3X pipeline of investment-level donors? If not….that might be why they’re waiting for your board.
Invest deeply in your team first and the board will follow. Want to know more about how I do this? You can go here.
Whenever you’re ready, here are THREE things you can do next:
👣 Follow me on LinkedIn where I share the same lessons I teach my clients about attracting larger gen-ops dollars and adding 7-figures + to their bottom line.
🍎 Read my GUIDE! THE TRUTH ABOUT GIVE/GETS :: Top 5 Reasons Your Board’s Give/Get Is Leaving Thousands (Sometimes Millions) on the Table. See how limiting board members to the Give/Get model restricts gifts and keeps your staff from reaching their full fundraising potential. Here to get it.
📈 Work with me to scale your org's revenue by 2-5X and fund your organization’s Strategic Plan // If you’re a business-minded CEO already raising MILLIONS but need to diversify revenue and secure more general-operating dollars to invest in growth, you can apply to work with me here.