Do You Need to Host a Gala Event for Your Nonprofit?

Nonprofit GrowthDevelopment
Written By Sherry Quam Taylor

I’ve gotten the same question three times in the last two weeks. And each person asking it had almost this whispering tone while asking for permission.  

That question? 

Do we have to host a Gala? My answer to that question…. 

No. 

Or, Yes. 

Or, sure, if you want.

 

What I mean is…. 

No, you don’t have to have a Gala to be a successful fundraising organization. My clients with the strongest mid- and major-level gift programs don’t have Galas. They secure these gifts through 1:1 solicitations.

 

But, Yes, if you have a successful mid- and major-level gifts program where the Gala is an amazing step in your donor’s journey with your organization you might want to consider keeping it. A Gala is a great touch point with donors. 

 

But I certainly don’t want my top donors giving at it. ←Yep, I said that!

 

Or, sure, if you want to have a Gala….go for it. I wouldn’t tell anyone to just stop their gala without all the information. Obviously, there are many amazing connections, engagement, and story-telling opportunities that happen at events. Galas aren’t just for raising money.

 

Executive Directors…remember… 

Your fundraisers only have a certain amount of hours in their week. 

Whatever decision you make, ensure their hours are aligned with dollars. Galas can support this strategy or work against this strategy. Proceed with caution.

Whenever you’re ready, here are THREE things you can do next:

👣 Follow me on LinkedIn where I share the same lessons I teach my clients about attracting larger gen-ops dollars and adding 7-figures + to their bottom line. 

🍎 Read my GUIDE! THE TRUTH ABOUT GIVE/GETS :: Top 5 Reasons Your Board’s Give/Get Is Leaving Thousands (Sometimes Millions) on the Table. See how limiting board members to the Give/Get model restricts gifts and keeps your staff from reaching their full fundraising potential. Here to get it.

📈 Work with me to scale your org's revenue by 2-5X and fund your organization’s Strategic Plan // If you’re a business-minded CEO already raising MILLIONS but need to diversify revenue and secure more general-operating dollars to invest in growth, you can apply to work with me here.

Sherry Quam Taylor

Sherry Quam Taylor works with growth-minded Nonprofit CEOs who are scaling their organizations but still need larger amounts of general operating support to truly grow. She breaks their teams free from the limitations of transactional fundraising and helps them reimagine their entire approach to revenue generation.

The high-performing leaders Sherry works with want to find and secure more unrestricted revenue from investment-level donors. They simply need more funding to do what’s in their Strategic Plan. To achieve this, she transforms their teams and boards into high-ROI revenue generators - revealing how they can align every hour they spend fundraising with new principles that double and triple donation sizes.

As a result of learning her methodology, Sherry’s clients regularly add 7-figures of gen-ops revenue to their bottom line by learning how to attract investment-level donors that WANT to fund their work. But the biggest transformation they experience is knowing the exact strategy, path, and team that will propel them to generate the 2-10X dollars their strategic plans require.

Sherry attributes the success of her business to her passion for modeling radical confidence to the future CEOs in her house - her two teenage daughters.

https://www.QuamTaylor.com
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