Nonprofit Leaders: Are Your Donors’ Stocks Down?
Fundraisers: Please don’t put your head in the sand when a few donors have expressed stress over the stock market.
Let’s get a little perspective, shall we?
Here’s a graphic from the Personal Finance Club depicting the “terrible” situation their portfolio is experiencing. (And then the 2nd image is a “zoom in” to the stock market over the last five years.
Your major donor’s multi-million dollar stock portfolio . . . is still worth multi-millions of dollars.
I’m not saying there aren’t financial stressors like inflation in the world right now.
But, your takeaway? People’s feelings about money do not tie to what’s in their bank account.
It’s just that, a response to a feeling. A statement about how they’re feeling in that very specific moment of time.
Be patient.
Feelings will change.
Keep building the relationship.
Whenever you’re ready, here are THREE things you can do next:
👣 Follow me on LinkedIn where I share the same lessons I teach my clients about attracting larger gen-ops dollars and adding 7-figures + to their bottom line.
🍎 Read my GUIDE! THE TRUTH ABOUT GIVE/GETS :: Top 5 Reasons Your Board’s Give/Get Is Leaving Thousands (Sometimes Millions) on the Table. See how limiting board members to the Give/Get model restricts gifts and keeps your staff from reaching their full fundraising potential. Here to get it.
📈 Work with me to scale your org's revenue by 2-5X and fund your organization’s Strategic Plan // If you’re a business-minded CEO already raising MILLIONS but need to diversify revenue and secure more general-operating dollars to invest in growth, you can apply to work with me here.