Leading Your Nonprofit Donors Through Investment-Level Conversations

Nonprofit GrowthDevelopment
Written By Sherry Quam Taylor

What happens when your entire team knows how to have investment-level conversations with donors? Even, your board members?

To answer this you’ll have to see the email report from my client below . . .

For context, my client’s board member just responded to a solicitation with a gift 2.5X larger than he’s ever given before. And, he said next year he’d increase his gift and be a Top 30 donor.

“Thanks to this new strategy we are carrying out, we now know that our board member is open to a Top 30 gift next year! He does not work at a hedge fund, he doesn't live in a mansion, so previously we would not have even considered that he would be open to that.”

Key phrase: we would not have even considered.

You know what happens too often?

  • We decide whether or not a donor can give more.

  • We assume a donor wouldn’t be more generous.

  • We project our giving patterns on our donors.

  • We assume they don’t want to be solicited.

  • We decided whether or not a donor is wealthy.

A fundraiser’s job is to present the true need and ask for that need. 🛑Full stop🛑

Get your head out of your donor's bank accounts. 

Does your staff know how to lead donors through investment-level conversations and solicitations like this? 

Whenever you’re ready, here are THREE things you can do next:

👣 Follow me on LinkedIn where I give away insider info every week - the same lessons I teach my clients about attracting larger gen-ops dollars and adding 7-figures + to their bottom line. 

🍎 Read my GUIDE! THE TRUTH ABOUT GIVE/GETS :: Top 5 Reasons Your Board’s Give/Get Is Leaving Thousands (Sometimes Millions) on the Table. See how limiting board members to the Give/Get model restricts gifts in so many ways and keeps your staff from reaching their full fundraising potential. Here to get it.

📈 Work with me to fund your organization’s Strategic Plan and scale your budget by 2 - 5X // If you’re a business-minded CEO already raising MILLIONS but still need more general-operating revenue from individuals and family foundations to invest in growth, you can apply to work with me here.

Sherry Quam Taylor

Sherry Quam Taylor works with growth-minded Nonprofit CEOs who are scaling their organizations but still need larger amounts of general operating support to truly grow. She breaks their teams free from the limitations of transactional fundraising and helps them reimagine their entire approach to revenue generation.

The high-performing leaders Sherry works with want to find and secure more unrestricted revenue from investment-level donors. They simply need more funding to do what’s in their Strategic Plan. To achieve this, she transforms their teams and boards into high-ROI revenue generators - revealing how they can align every hour they spend fundraising with new principles that double and triple donation sizes.

As a result of learning her methodology, Sherry’s clients regularly add 7-figures of gen-ops revenue to their bottom line by learning how to attract investment-level donors that WANT to fund their work. But the biggest transformation they experience is knowing the exact strategy, path, and team that will propel them to generate the 2-10X dollars their strategic plans require.

Sherry attributes the success of her business to her passion for modeling radical confidence to the future CEOs in her house - her two teenage daughters.

https://www.QuamTaylor.com
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Donor Cultivation: Treat them like Humans!