FORBES Nonprofit Council // Back to Basics: 5 Ways Nonprofits Can Return to Fundraising Fundamentals

Nonprofit GrowthDevelopmentFORBES Nonprofit Council
Written By Sherry Quam Taylor
Image of Sherry Quam Taylor with new Forbes Council Article and an iPad that says "Basics"

As you know, I'm an Official Member of the Forbes Nonprofit Council! You can see ALL my articles here.

This month's NEW article is called: 
Back To Basics: 5 Ways Nonprofits Can Return To Fundraising Fundamentals

The “new and shiny” is very alluring. We’ve all experienced being drawn to that flame, hoping it’s the solution that will burn away all our problems—and nonprofits are subject to that desire as well.

The sector is evolving rapidly, with artificial intelligence, automation and digital fundraising strategies reshaping the landscape. I’m not saying organizations shouldn’t pursue some of these items. 

But, with so many new tools at their disposal, organizations are often tempted to chase the latest trends in hopes of securing quick donations.

But, there’s no quick fix in sustainable fundraising. 

The reality? While an effective approach in the grand scheme of things, no version of technology can replace the power of human connection.  

Fundraising success has always hinged on one key principle: strong, authentic relationships with donors.  

Yet, many nonprofits—often short-staffed and overburdened—find themselves stuck in a cycle of transactional fundraising, prioritizing short-term gains over long-term donor cultivation.

The real key to sustainable fundraising isn’t another new platform or automated appeal—it’s a return to the fundamentals.

How about you? How do you prioritize the long-term gains vs. short-term wins?

CLICK HERE to read the Forbes Article.

Whenever you’re ready, here are THREE things you can do next:

👣 Follow me on LinkedIn where I share the same lessons I teach my clients about attracting larger gen-ops dollars and adding 7-figures + to their bottom line. 

🍎 Read my GUIDE! THE TRUTH ABOUT GIVE/GETS :: Top 5 Reasons Your Board’s Give/Get Is Leaving Thousands (Sometimes Millions) on the Table. See how limiting board members to the Give/Get model restricts gifts and keeps your staff from reaching their full fundraising potential. Here to get it.

📈 Work with me to scale your org's revenue by 2-5X and fund your organization’s Strategic Plan // If you’re a business-minded CEO already raising MILLIONS but need to diversify revenue and secure more general-operating dollars to invest in growth, you can apply to work with me here.

Sherry Quam Taylor

Sherry Quam Taylor works with business-minded Nonprofit CEOs whose Strategic Plans require expansive budgets and larger amounts of general-operating revenue for growth. To become investment-level ready, Sherry helps leaders see their revenue potential and helps them see what may be blocking donors from giving in this way. Sherry’s clients know how to attract larger donors by solving the funding challenges at the root of the issue.

As a result of learning her methodology, Sherry’s clients become sustainable, diversify revenue, and know how to add significant amounts gen-ops revenue to their budgets. But mostly, their development departments and board have transformed into high-ROI revenue generators – aligning their hours with relational dollars and set free from the limitations of transactional fundraising.

Sherry attributes the success of her business to her passion for modeling radical confidence to the future CEOs in her house - her two college-aged daughters.

https://www.QuamTaylor.com
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Nonprofit Fundraisers: It’s okay if some donors opt out . . .