Fundraising Consistency is Key to Donor Cultivation

Jul 12

What do 81% of major donors have in common?

It takes 6-24 months from prospect identification to gift close.

Yes, process that for a moment.

Imagine that the donor you met yesterday may not give until next Fiscal Year.

Right. Kinda feels like a sock in the gut.

So, what to do?

PIPELINE.
PIPELINE.
PIPELINE.

Today’s pipeline means YOU REACHING your revenue goals in two years.

There’s no quick fix.

👍 Good news is you can release the hunt for the quick fix or next creative idea in fundraising.

👎 Bad news is that you need to be patient and keep up your end of the deal.

Your end of the deal? Fundraising consistency for months one through twenty-four.

I don’t mean to sound blunt, but that’s where most go wrong.

Fundraising consistency is not just:
ASKING FOR MONEY.

Fundraising is also:
CONNECTING
NETWORKING
TALKING
INTRODUCING
EDUCATING

THIS IS THE #1 PIPELINE WORK YOUR LEADERSHIP, TEAM, AND BOARD MUST DO. Full stop.

That 81% statistic is from Greg Warner of iMarketSmart’s 2020 Major Gift Benchmark Study.

Whenever you’re ready, here are THREE things you can do next:

👣 Follow me on LinkedIn where I share the same lessons I teach my clients about attracting larger gen-ops dollars so they can scale.

🍎 Read my GUIDE! THE TRUTH ABOUT GIVE/GETS :: Top 5 Reasons Your Board’s Give/Get Is Leaving Thousands (Sometimes Millions) on the Table. See how limiting board members to the Give/Get model keeps your staff from reaching their full fundraising potential. Here to get it.

📈 Work with me to fund your organization’s Strategic Plan and scale your budget by 2 - 5X // If you’re a business-minded CEO already raising MILLIONS but still need more general-operating revenue to invest in growth, you can apply to work with me here.

Sherry Quam Taylor

Sherry Quam Taylor works with growth-minded Nonprofit CEOs who are scaling their organizations but still need larger amounts of general operating support to truly grow. She breaks their teams free from the limitations of transactional fundraising and helps them reimagine their entire approach to revenue generation.

The high-performing leaders Sherry works with want to find and secure more unrestricted revenue from investment-level donors. They simply need more funding to do what’s in their Strategic Plan. To achieve this, she transforms their teams and boards into high-ROI revenue generators - revealing how they can align every hour they spend fundraising with new principles that double and triple donation sizes.

As a result of learning her methodology, Sherry’s clients regularly add 7-figures of gen-ops revenue to their bottom line by learning how to attract investment-level donors that WANT to fund their work. But the biggest transformation they experience is knowing the exact strategy, path, and team that will propel them to generate the 2-10X dollars their strategic plans require.

Sherry attributes the success of her business to her passion for modeling radical confidence to the future CEOs in her house - her two teenage daughters.

https://www.QuamTaylor.com