In Nonprofit Fundraising, the right tools can help you land a $250K gift
The other day I saw a post that read something like...“A glossy deck or gift chart doesn't get major donors to give more money.” Do I agree with that statement?
Ummm…only, somewhat. Here’s why:
In the nonprofit world, so many fundraisers kinda found themselves in fundraising.
You know, they came up through the program side, moved over from corporate, or were really good at writing grants and found themselves leading the department. That’s cool.
This is actually why I suggest many of my fundraisers use decks and gift charts.
And, to be honest, my clients who use them CORRECTLY to facilitate a warm, relational conversation 10X their gifts. They simply have better results.
Proof here:
Why?
✅Well, often leaders are experts at something other than fundraising.
✅So, despite knowing everything about the mission, they need help smoothly transitioning into the solicitation.
✅ In essence, they need a crutch leading donors through investment-level conversations.
✅ When my fundraisers learn how to use tools as simple prompts in donor conversations, they build their confidence (and the relationship).
✅ With confidence they naturally pivot into wealth conversations and stop leaving money on the table using my customized gift charts.
✅ Then 5-figure donors become 6-figure . . . and 6- become 7-figure donors.
So, glossy graphics get major donors to give more money? NO.
Do confidence-building tools that assist fundraisers through investment-level conversations and concrete solicitations lead to more money? YES.
How about you? What's a tool you use every week that makes you more confident?
Whenever you’re ready, here are THREE things you can do next:
👣 Follow me on LinkedIn where I share insider info daily — the same lessons I teach my clients about attracting larger gen-ops dollars and diversifying revenue.
🍎 Grab FREE Guides + White Papers — download robust resources you can use to push against the sector’s misconceptions, equip your board, and shift your team into High-ROI fundraising.
📈 Work with me to diversify revenue & secure the gen-ops gifts you need to grow. If you’re a business-minded nonprofit CEO with big growth plans but need to make charitable revenue from investment-level donors a bigger part of your budget, you can apply to work with me here.